I spent 10 years optimizing SEO prompts.

At first, I wrote them short. Quick and easy. “Generate an article on X.”

Result: 3, 4, sometimes 5 back-and-forths to correct the tone, structure, and omissions.

Then I tried the opposite.

A long prompt: client context, exact format, targeted tone, integrated examples.

Result: the first draft is good. Often publishable as is.

With a short prompt, you pay for each iteration in tokens and time.

With a long prompt, you pay just once. And you benefit on both fronts.

Today, at Hi-Commerce, we apply this principle to our semantic clusters. Each request is prepared with the same care.

And you, do you write your prompts long or do you prefer to correct afterwards?